Is customer loyalty still a thing? Like, is it dead or? It depends on who you’re asking. Thanks to the ever-expanding presence of e-commerce, consumers are faced with more choices than they know what to do with. This overabundance of choice has created a more knowledgeable and demanding consumer base. Because of this, there’s a […]
If you check your email regularly, you’ve probably noticed emojis showing up in the subject lines of the email you receive more frequently. Why do you suppose that is? Fun fact: 92% of the online population use emojis to help them more accurately express their thoughts and to make it easier for people to understand […]
I was following a #bufferchat on Twitter earlier this month about idea generation and it got me thinking about my own idea generation process, where we go for creative inspiration, and why it’s important to free ourselves from the mundane thoughts that hog our brain space the majority of the time. Side note: If you’re […]
It doesn’t take more than a quick Google search to find a web designer nowadays. The internet is a big marketing tool that more and more companies are investing in. And don’t even get us started on social media. So if you’re web designer in a Google search filled sea of other web designers, what […]
Unless you’ve been living under a rock for the last 2 years, you’ve probably heard of Musical.ly and their live-streaming video app, Live.ly by now. If you have been living under a rock, let’s get you caught up. What’s Musical.ly? Musical.ly, at its core, is a lip syncing app. But honestly, there’s more to […]
We’re posing an important question to you this week: Do you know who your business’ buyer personas are? How much do you actually know about them? Take a minute and really think about this. But, before you dive into this post, know that you have 3 options here: Read this post and take the DIY […]
WordPress plugins provide all kinds of customization options for site admins but there’s 46,635 plugins to choose from in the WordPress directory so where the heck are you supposed to start? Even if you narrow it down to the “best WordPress plugins,” knowing which of the best plugins for WordPress you should start with can […]
It’s easy to only think of branding in the sense of big businesses and multi-million dollar companies. But the truth is, brands are so much more than that. Barry Feldman said it best in a blog post where he offered up some personal branding tips too: You, my friend, are a brand. I’m a […]
Do you have an SEO strategy that will propel you to the top of Google? Creating high quality content is crucial to claiming your spot as a top search result but focusing on link building is just as important (and often overlooked). The good news is that the more content you create, the more likely […]
Why isn’t my blogging getting me any site traffic? Have you been asking yourself this question a lot lately? No worries, we all ask ourselves this at least once over the course of our blogging careers. Blogging takes hard work, some good ol’ fashioned elbow grease if you will. So if you find yourself wondering […]