Why is the web font you choose so important for your web pages? Great question! Otherwise known as typography, the web fonts we choose for our websites can have a massive impact on things like: Mood Readability Perceived article length User Experience (UX) The typography you choose for your website plays a big role in […]
We’re thinking about starting something new here at Z Coast where we feature a logo we love in an extra blog post every other week or so. And what better way to kick off our new logo series than to start with something local, right? In honor of Superbowl Weekend—and since our hometown team is […]
As online marketers, bloggers, and small business owners, SEO is important. Why? Because no matter what your website is about, you’re competing with a hefty number of other sites for traffic from search engines. Fun fact: there are 1.2 billion websites on the internet right now. If you’re a beginner to SEO or you just […]
Do you have any goals for 2017? Of course you do! And so do we. In fact, one of our biggest goals for 2017 is to: Establish Z Coast Media as the premier web design agency for businesses and teams in Atlanta with a focus on branding, content, and community. Pretty broad and a bit […]
Designing a logo is easy, right? Wrong. So, so, very wrong. A logo serves as a brand’s visual identity and there’s so much more to creating a logo than just slapping the company name in a colored box and calling it a day. To consumers, a company’s logo reminds them who the company is and […]
Your voice—the things you talk about and how you talk about them—is the most important part of your brand. It doesn’t matter what you do and it doesn’t matter what media channels you use to broadcast it. Your voice is the most important part of your brand. Why does it matter so much? Because your […]
Happy 2017 everybody! What better way to ring in the New Year than highlighting some of our biggest creative flaws, right? For example, you know those memes floating around that say something like, “When you check the clock at work and it’s 9:00 am and then you check 3 hours later and it’s 9:21 am”? […]
Web design is constantly evolving. Every year new trends are born. Some stick around for the long haul and others fade quickly. It’s just how the design world works. But it’s all of these things together—the genius design trends that stick and the ones that suck and fade—that make up the face of the internet […]
Instagram has more than 400 million monthly users, making it an unparalleled visual platform for marketers and agencies to show off company culture, finished products and what all goes on behind-the-scenes. It’s also a great place to troll for inspiration. Instagram is an excellent platform for attracting new customers and new talent. And it’s a […]
The countdown to Christmas is officially on and you’ve got exactly three weeks to find the best gift possible for the graphic designer in your life. No pressure. In the spirit of the season, we’re giving you the ultimate gift guide for graphic designers to make shopping a little easier. As creatives ourselves, we can […]